Navigating Success: Insights from Customer Courses at VISION

In the fast-paced world of automotive innovation, one constant remains – the power of customer relationships and experience. Join us at VISION Hi-Tech Training & Expo as we explore the pivotal role of exceptional service in building lasting connections with customers. Uncover valuable insights and strategies through our exclusive customer experience courses.

The Changing Landscape of Customer Expectations 

As vehicles evolve, so do customer expectations. Dive into the evolving landscape of the automotive industry, emphasizing the demand for personalized, efficient, and transparent service. Discover how meeting these expectations is key to customer satisfaction.

Embark on a journey through the world of online reviews and social media. Understand how these platforms wield influence over an automotive business’s reputation. Learn the art of managing your online presence to cultivate trust among potential customers.

Building Strong Customer Relationships 

Communication Strategies
Communication is the heartbeat of customer relationships. Explore effective communication strategies for automotive professionals. Highlight the importance of clear, transparent, and empathetic communication in fostering trust and loyalty.

Personalization in Service
Witness the power of personalization in enhancing the customer experience. Learn from examples illustrating how tailoring services and marketing to individual needs can transform satisfied customers into loyal advocates for your business.

Managing Customer Expectations
Set the stage for success by delving into the art of managing customer expectations. Understand how transparency and clear expectations contribute to a positive customer experience, building a foundation for lasting relationships.

Key Customer Experience Courses at VISION 

Explore the diverse facets of customer experience in courses offered at VISION.  Delve into the customer journey, understanding how it shapes effective service strategies for a profound connection with your customer. Learn the art of utilizing customer feedback as a tool for continuous improvement and gain valuable insights to stay ahead in providing an enhanced customer experience through what you and your sales team learn by attending management training sessions at VISION. See our full line up of customer experiences course offered at VISION 2024!

Thursday, February 29, 2024

  • M1-AB: Five Star Service Advisor, taught by Coralee Zueff.
  • M2-AB: Service Advisor Workshop: Building Customer Relationships, taught by Paul Marquardt.
  • M6-B: Mastering the Art of Successful Communication, taught by Jimmy Lea.

Friday, March 1, 2024

  • M2-CD: Service Advisor Workshop: Building Customer Relationships, taught by Paul Marquardt.
  • M11-C: Superior Service Advising: The Art of Trust-Based Selling, taught by Greg Bunch.
  • M16-D: Rev Up Your Marketing with Video Messaging, taught by Brian Walker and Chris Enright.

Saturday, March 2, 2024

  • M20-F: Creating the Ultimate Customer Experience, taught by Tom Amero and Darrin Barney.

Sunday, March 3, 2024

  • M23-G: Creating Loyal Customers: Making Them Feel Special, taught by Kim Walker.
  • M25-G: Service Advisor Success Blueprint: Mastering Communication, taught by Bill Haas.

Why VISION Hi-Tech Training & Expo? 

Comprehensive Course Offerings
VISION offers a spectrum of customer sales and service courses, catering to shop owners, managers, and service advisors at every experience level in the automotive industry. From foundational principles to advanced strategies, our courses provide a comprehensive learning opportunity.

Learn from Industry Experts
Our management courses are not just lessons; they are experiences crafted by seasoned professionals and industry experts. These instructors bring real-world insights, ensuring that your learning can be easily applied once you return to the shop.

Networking Opportunities
VISION is not just a conference; it’s a community. You can forge connections with instructors, fellow shop owners, managers, service advisors, and others who share your passion for enhancing customer relationships and growing your repair business. Our networking opportunities extend beyond the classroom, creating a great social environment for growth, collaboration, and lifelong friendships.


As we conclude, remember that the success of your automotive business lies in the hands of your customers. Customer relationships and experiences are the pillars that sustain and propel your journey in the automotive repair industry. Register for VISION Hi-Tech Training & Expo to gain practical insights and strategies that will elevate your approach to customer service.


Ready to revolutionize your approach to customer relationships? Register for VISION Hi-Tech Training & Expo now. Seize the opportunity to learn from industry experts, connect with peers, and gain insights that will drive your success in the automotive industry.

Sign up for our newsletter to stay up to date on our 2024 schedule, sessions, registration dates, and more!4